How we help
Selling to a key employee
The best buyer for your business might be right under your nose. We have spoken with many business owners about their Presidents, General Managers, or other key employees over the years. The concerns are always the same:
“How do I know that he or she can come up with the money needed to buy my company? I don’t want to accept a lot of long-term risk.”
“They are great day-to-day operators, but they have no idea how to actually buy a business. How can I be sure they will get to the finish line?”
“My spouse and I are very active in our company now. How will my key employee have the time to take over what we do, while also doing their job? I want to be able to retire.”
Unlike an attorney, we can work freely with both the seller and the buyer in a transaction. We listen to and educate both parties, giving each what they need to comfortably move forward. We provide negotiation, valuation, structuring, and diligence support to our sellers, while simultaneously helping the buyer with templates, forms, connections, and banking assistance. Our ability to be in the middle of a transaction to help both parties come together is one of our greatest strengths.
Selling to a strategic acquirer
“Every year, two or three companies in my industry approach us and say that if I was ever ready to retire, to let them know.”
“Now that I’m ready, how do I start the conversation?”
“I don’t even know if they are still interested. If they are, what do I do next?”
“I don’t feel comfortable just calling and telling them I’m for sale. What if my employees find out?”
If this sounds like you, you’re not alone. We reach out to named prospects that sellers give us and find out, in a confidential way, if they have interest in buying a company like yours. If they do, we get a non-disclosure agreement in place, and we begin the conversation for you. We’ll negotiate on your behalf to make sure that you move forward with the buyer that is the best fit for your business, on terms that you’re comfortable with.
Selling to a family member
Family business can be emotional. Over the years, we’ve heard all kinds of concerns when it comes to transitioning ownership to family members:
“Not all of my kids are active in the business. I need to make sure that whatever I do, it is fair for all of them.”
“All of our family is currently active in the business. One of my daughters wants to own the whole company, and a few others do not. What do we do now?”
“I think my son wants to own more of our company, but I don’t know how to talk with him about it.”
“If we sell to our other family members, we’re going to be on the hook with future payments for a long time. I’ll never be able to leave the worries of the company behind if that’s the case.”
We’re a neutral third-party, who acts with the future benefit of your whole family in mind. We approach these kinds of transactions just like any other: we rely on data rather than emotion, and serve as a go-between to help identify the objectives and expectations of those involved. Then, we structure transactions and secure financing to make sure that the business transition happens in a way that works for everyone.
Reaching a broader market
NBG Capital was founded to provide specialized services at a reduced fee to those business owners who want a more intimate transaction.
However, if an internal or known group of buyers isn’t available, we’re also able to support a transaction through a fully-marketed process. We rely on our partners at Rua Associates and NuVescor to help us cast a wider net in a full auction process, with the team at NBG Capital driving the process for you every step of the way.
Buying, not selling
Our clients can also be key employees, experienced individuals, and growing companies who know that they want to buy a certain business, but don’t know how to get it done.
If this is your situation, our services are very similar to what is described above, just through the lens of a buyer rather than a seller.
Questions?
Our conversations are confidential. We’re always happy to talk.